Case Study
THE CHALLENGE
Surpassed only by the 1988 Winter Olympic Games, World Skills Calgary 2009 is the second largest event ever staged in Calgary, Alberta, Canada, and it results in a multi-million dollar boom for the city's economy.
In the wake of such activity, the challenge for Media Dog was to create an easy-to-manage and highly effective website which provides the global audience with not only real-time information about the competition itself, but also an easy-to-use taxonomy which allows visitors to easily find all of the different skill categories and locations for the events. As a bilingual website, it also has to provide a seamless experience for the visitor in addition to being easily managed in multiple languages.
THE SOLUTION
As World Skills is a global competition, the organization requires the means to quickly and easily communicate and disseminate information to their world-wide audience in real time. This is where Media Dog steps in. By utilizing our easy-to-use, highly functional web content management system, World Skills has been empowered to manage their site so that their viewers can find all of the information they want, quickly and easily.
FULL CMS WITH A BILINGUAL SOLUTION
Utilizing Media Dog's highly functional ConductorTM CMS, the World Skills Organization is able to easily manage all of the navigation and information on their site - in multiple languages. The site itself is also a bilingual solution which allows viewers to switch instantly between English and French.
CONTROLLED NAVIGATION
A simple and effective layout provides World Skills participants, the public and the media with all of the tools they need to gather information about the competition. A well-structured navigation system and informational hierarchy also allows viewers to easily traverse the site in order to locate the information they require. For even quicker access to information, a ColdFusion/Verity K2 powered internal site search helps visitors find the information they are looking for within both the CMS content and PDF files.
GLOBAL NETWORK
Since the World Skills Competition operates globally, Media Dog created many interactive features such as a visitor poll, online forms and daily countdown timers. As a result, no matter where the viewer lives, these features create a sense of involvement as well as an easy way for people to provide feedback and interact on a much deeper level with the World Skills Organization.
THE RESULTS
Media Dog has provided World Skills with an easy-to-use, interactive website which allows their information to be viewed effortlessly by a global audience. Thanks to Media Dog, World Skills now has the ability to utilize their manpower more effectively in order to prepare for the upcoming competition - while still easily and effectively maintaining and enhancing a world-class event site.
ABOUT MEDIA DOG
Media Dog Productions is a full service interactive Calgary web design agency that has been in business for almost 15 years. Experts in providing Calgary and all of North America with full service online solutions ranging from web design and development to custom ColdFusion applications to online and mobile marketing.
To learn more about Media Dog please visit our website at
www.mediadog.ca or
contact us.
